MSGM's SS24 show explored designer Massimo Giorgetti's reckonings with the bittersweet inevitability of growing up. Though the palette was rather more muted compared to past offerings, a persistent air of whimsicality remained- maturity need not equate to boring.  As Giorgetti summarily put it: “MSGM isn’t a ‘young’ brand. Rather, it’s a brand for young minds.” Model Jin Hu represented this ethos with a flamboyant, vibrant shirt enveloped in pared-back, mature beige. The show was cast by Barbara Nicoli and Leila Ananna.